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July 6th, 2005

NY in the 70’s: On display at Tribute through 7-10-05

by SoHo Journal Staff

Tribute, the museum and art space located in the land marked Standard Oil Building just south of the World Trade Center site in lower Manhattan has created a total 1970s immersion exhibit which opened on March 10th. The entire museum?Ǭ flashes visitors back to the era of pop art, hedonism, political cynicism, etc. as it brings Award-winning photographer Allan Tannenbaum’s book “New York in the 70s” to life. Tribute showcases hundreds of Tannenbaum’s photos which examine the fashion, music, politics, theater, pop culture and more via various video screens, displays, prints, exhibits and art. Special events featuring celebrity guests, book/CD signings and the chance to watch segments being filmed for a 6 part documentary on the 70s also take place during the 3 month exhibit.

“The 70s”, according to P.J. O’Rourke in his forward of Tannenbaum’s book states, “was when the squares got hip. However when the average citizens are hip, you see the problem the 70s faced. Everybody was more wised-up than everybody else and nobody was awake&also hipsters are free spirits. They yearn to escape the bounds of conformity and act upon the innermost longing of the soul [which] we learned is to snort cocaine naked. Thus there were ten years in New York with seven million people up all night, their ankles tangled in Fiorucci briefs, telling each other what was up.”

Tannenbaum’s book contains hundreds of photos, many of which appear as part of the exhibit, of such notables as John Lennon, Yoko Ono, Warren Beatty, Jackie O, Andy Warhol, Salvador Dali, Arnold Schwarzenegger, Robert De Niro, Liza Minelli, Francis Ford Coppola, Woody Allen, Meryl Streep, Susan Sarandon, John Travolta, Christoper Reeve, Steven Spielberg, Jack Nicholson, John Belushi, Gilda Radner, Muhammad Ali, Pele, Jerry Hall, Devo, Mick Jagger/The Rolling Stones, Keith Richards, Bob Dylan, The Who, Elton John, Van Morrison, David Bowie, The Bee Gees, Bruce Springsteen, James Brown, Bob Marley, Patti Smith, Blondie, Brooke Shields, Mariel Hemingway, Halston, Jimmy Carter, Abbie Hoffman,?Ǭ and Ed Koch among others. Allan Tannenbaum’s first real break into the photography business was a five-dollar assignment for the Soho News, a downtown New York City weekly. Tannenbaum was one year shy of a personal deadline: find a steady job or quit the profession – the paper provided Tannenbaum legitimacy and the training he needed. “Initially I was very shy,” says Tannenbaum. “At the Soho News I learned how to be better at telling people how to pose, at getting into places and pushing and shoving if necessary.”

Tannenbaum quickly made a name for himself with his shots of New York night life, celebrities, and political events. He earned the respect of prominent New Yorkers and eventually landed an exclusive photo session with John Lennon and Yoko Ono, one week before the Beatle was killed. Those photos drew world-wide attention for Tannenbaum, who, according to an early agreement with the Soho News, maintained complete copyright on all his photos. Tannenbaum stuck with the weekly until it closed in March 1982. He then signed up with the photo agency Sygma and pursued his true passion-international news photography. He traveled to South Africa for Nelson Mandela’s release from prison, to Colombia in order to document the volcanic disaster that left over 20,000 people dead, to Berlin to cover the reunification of Germany and to the Gulf to shoot the aftermath of the war. His photos of the Arab-Israeli conflict won him First Prize for Spot News from the World Press Association. Tribute is located at 24 Broadway at Bowling Green. The spacious, light-filled exhibit hall has been carefully constructed to offer new vistas, insights, and surprises at every turn. In addition to the total 70’s immersion exhibit, Jack Dowd’s homage to the New York City bar scene, “Last Call”-a spectacular $1.5 million installation piece, “Last Call,” is on display. Tribute offers visitors a quintessential New York experience, presenting glimpses of the many facets of life in the city.

Hours of operation are Monday-Saturday, 10:00 a.m. to 6:00 p.m., and Sunday 1:00 p.m. to 6:00 p.m. Admission is $7.00 and special group rates are available. Telephone number: 212-952-1000.www.tribute-nyc.com.

Filed Under: Articles | Arts & Leisure | New York

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